If you’re not familiar with this relatively new retail trend, subscription boxes are a fast-growing business model whereby companies curate and send everything from healthy snacks to the latest beauty must-haves straight to your doorstep.
Since I’m now running round like a headless chicken after two little ones, services that can help the ‘time poor’ like me (and every other parent it would seem!) are always going to be of interest. So when I was recently asked to trial a ‘ designer baby clothes’ subscription box called Box Upon A Time, I jumped at the chance.
Having never used a subscription box service before I was intrigued and interested to see how it all worked.
Box Upon A Time offer three levels of subscription
1 // Silver – £29 / box. This consists of 2/3 items of clothing (designer brands) worth £40 to £60 (Up to 50% off public retail prices).
2 // Gold – £49 / box. This consists of 3/4 items of clothing (designer brands) worth £80 to £120 (Up to 60% off public retail prices).
3 // Platinum – £69 / box. This consists of 3/5 items of clothing (designer and luxury brands)worth £110 to £170 (Up to 60% off public retail prices).
I was sent a ‘Silver box’ for my review.
The process is so straightforward and actually quite fun.
As each box is unique, you are asked to fill in a quick fashion profile to help the stylists handpick items that suit your tastes. Armed with this information which includes your preferences on style of clothing, colours, patterns and of course age and gender, your personal stylist gets to work creating a unique box just for you.
As previously mentioned, we were sent a ‘Silver’ box for Phoebe. When the box hit the doorstep I couldn’t wait to open it and see what had been picked for her. Beautifully wrapped, with a personalised note from our stylist, Phoebe was sent the following:
1 // Petit Pim White / Polka dot sleepsuit – Made from Peruvian Pima Cotton this is possibly the softest sleepsuit I have ever felt! I also really like the simple yet pretty design.
2 // Piupiuchick body suit – This body suit was greeted with mixed feelings in our household. I really like it; I love the frilly collar and cuffs but Andy isn’t so keen. Thankfully I’m the one that normally dresses Phoebs so she will be gracing it very soon!
3 // Petit Pim plush sleepsuit – Again this is a really lovely super soft sleepsuit made from Peruvian Pima Cotton, which is considered the world’s best!
I think the boxes are incredible value for money. My ‘Silver box’ detailed above is a bargain at £29, especially when you consider that the Petit Pim Plush sleepsuit alone costs £24 if you were to buy it direct.
Accompanying the clothes in the box was a box summary detailing the items, their public retail price and a little bit more information about each brand. My total box value was £66, which meant a saving of a whopping £37 on the public retail price for the three items.
I was really impressed with the box overall. As detailed above, I thought it was excellent value for money and the quality of each item was amazing. They are some of the softest clothes I have ever felt!
I also really liked being introduced to brands that i’d never heard of. Some of the other brands that you can expect to be in your box include:
My only grumble with my box would be that I would have loved some variation, rather than receiving two sleepsuits I would have liked perhaps a dress and a sleepsuit. But having spoken to Box Upon A Time, I think this is fairly uncommon and you would normally receive a good mix of items. I could have taken advantage of their ‘free box exchange’ where they swop the entire contents of your box for new ones within 7 days, but I liked all my items too much.
The fact that you can suspend your subscription at any time and there are no financial ties is another big positive. You can choose to have a monthly or quarterly subscription or it’s even possible to buy just one box which would make a perfect present for a new mummy or as a Christmas present.
I loved my subscription box from Box Upon A Time. The surprise and curiosity of what will land on your doorstep is definitely part of the appeal and it is incredible value for money.
If you’d like to find out more information or order a subscription, check out the Box Upon a Time website. You can also find them on facebook, twitter and you can see examples of their boxes on pinterest.
* We were given the chance to review one month’s subscription box free of charge for the purpose of this review, however all opinions are my own.